Alabama Bicentennial Celebration

Alabama Bicentennial Celebration

Charge: The Alabama Bicentennial Committee wanted to find a unique way to celebrate Alabama’s leaders during the 200th Birthday of the state of Alabama. The vision of the Committee was to provide an experience where sponsors, elected officials, community leaders, and the organizing committee could come together and celebrate the achievements and the history of the state.

Solution: LRY provided a full-service event solution that featured many logistical items including the official Bicentennial Celebration invitation design and delivery, the official registration portal for RSVPs, the stage and set design, the official program production, and the post-reception experience. Our goal was to create the wow factor which included incorporating celebrities into the program which we secured and managed throughout the event experience.

Results: LRY provided the Alabama Bicentennial Commission with live production that featured:

  • Condoleezza Rice, former U.S. Secretary of State
  • Ruben Studdard, national recording artist, and American Idol Winner
  • Miles College Choir
  • A video presentation which featured:
    • Tim Cook, CEO of Apple
    • Jordan Fisher, Actor
    • Fannie Flagg, Author

The event drew over 1000 attendees.

Category:

Leave a Reply

Your email address will not be published. Required fields are marked *

Related Article

Recent Article

Popular Article

ENGAGEMENT

Our work is anchored in the notion that community is about creating a sense of place and belongingness. Community is where you grow, learn, experience, and establish your roots. Our approach to engagement begins by capturing the spirit and strength of the places we call home. LRY creates and executes engagement strategies that are actionable, forward-thinking, and that provide our clients with powerful opportunities to celebrate, embrace and change their communities for positive impact and connection.

  • Community Engagement Planning
  • Social Engagement Planning
  • Strategic Communications
  • Data and Analytics

BRANDING

In a world where connectivity is key, your brand is the visual story that creates an emotional and personal connection with your consumers. Whether it be web design, video production, digital marketing, print or storytelling, we bring your brand to life and make your audiences feel again. LRY creates beautiful, captivating and engaging content that amplifies your brand, energizes your existing base, attracts new brand enthusiasts and ultimately leaves a lasting and memorable impression upon your audience.

  • Public Relations
  • Engagement Marketing
  • Digital and Social Content Creation
  • Media Planning and Buying
  • Advertising
  • Print Production
  • Video Production
  • Graphic and Creative Design

ACTIVATION

The power of interacting with others in new spaces or old places activates a feeling of wonder and excitement in all of us. We’ve learned that event experiences can, and now must, come in a variety of different formats in order to achieve success. From
virtual roundtable discussions to online community breakout sessions, we’ve even streamed keynote speeches and executed digital 1:1 networking sessions. LRY creates physical and virtual activations that are flexible, dynamic and personalized by blending format, scale and technology to provide for an impactful event experience and connection. Our activation expertise and capabilities are second to none.

  • Virtual Event Experiences
  • Live Event Experiences
  • Hybrid Event Experience